Detroit television journalists seemed to really enjoy taking a hammer to CertainTeed’s Habito drywall that was part of the Life-Changing Products Exhibit at the Novi Home Show in late October. Fox 2 morning news Amy Andrews struck the drywall so strongly that it woke up everyone on the set. WDIV’s Nick Monacelli stopped by the booth later in the show to try his hand but unfortunately the spot wasn’t preserved on the Internet. You can check out the Fox video here.
The Novi Home Show does a particularly good job generating publicity around new exhibits at the show. The Life-Changing Products exhibit was featured on three radio shows, including shows by Warren Pierce, The Inside-Outside Guys, and America’s Handyman, Glenn Haege, which was broadcast nationally. You can hear the clip here.